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An escalation is a conversation Ash handed to a person on your team. It happens when the customer asks for something Ash shouldn’t handle, when it doesn’t know the answer, or when your rules say so.

Who finds out

  • The people you chose in Settings → Ash → Team alerts → Who gets escalations. Ash messages them on WhatsApp.
  • Everyone sees it in Escalations, in the bell, and on Home.

Find them

In Escalations, in the side menu, filter by Pending, Resolved, or All. Each row shows When, Customer, Reason, Assigned to, and Status.

Handle an escalation

1

Take it

Tap Take it. It’s assigned to you.
2

Read what happened

Above the chat, you’ll see Escalated customer. Read the summary and what they’ve already been told.
3

Reply

Write to the customer. If Ash was still handling it, confirm Send and take over.
4

Close it

Tap Resolve, or Mark resolved in the chat.
When you resolve it, you can write a note, check Have Ash reply when closing, and Send NPS survey to the customer.
If you paused Ash in that conversation, it stays paused until you turn on Agent replies.

Next steps

Rules

When it should hand you the conversation.

What happens when Ash doesn't know

Teach it for next time.